TRACCS is the MENA region’s largest independent communications consultancy, headquartered in Riyadh, with more than 200 professionals working across 13 countries.

A multiple award-winning practice, TRACCS is the only MENA-based agency to be featured in the Global Top 250 PR Agency Ranking by PRovoke (#166 in 2021).

Founded with the goal of building an indigenous Arab public relations industry, it is the only communications practice with a sustained commitment to nurturing the talent of young communicators across the region, and today has the largest pool of Arabic-speaking communications professionals, with 85 per cent of its team comprised of native Arabic speakers.